Saint James Iced Tea is rapidly expanding by building a strategic Direct Store Delivery (DSD) network and growing its team to support efficient distribution across key U.S. markets. By shifting its marketing focus from social media to in-store promotions, such as a successful campaign tied to the Stagecoach music festival, the brand has seen significant sales growth, doubling its 2023 revenue by mid-2024. Partnering with Pheasant Creek Retail Services has further boosted its in-store presence, ensuring better merchandising and continued expansion.
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